Western Australia approach to road saftey.

[killingwithasmile]

it felt like a tourism ad, "improve your quality of life, drive slowly around Perth and enjoy the ride"

[zbeasty]

As long as they stay out of the right hand lane I don't care.

[maca]

As long as they stay out of the right hand lane I don't care.

...........

[gecko2k]

I really like the ad, it doesn't put you off from watching TV like those other road safety ads. Or smoking ads, they're terrible as well, always ruin the nicest moments with the Mrs on the couch :-/

[shakespeare]

Shakespeare, good post mate. Nothing calms me more when I'm driving than cruise control (101km/h on the Freeway) and listening to Mozart or Vivaldi - the only two classical music CDs I have.

Always need good music for a good drive

I really like the ad, it doesn't put you off from watching TV like those other road safety ads. Or smoking ads, they're terrible as well, always ruin the nicest moments with the Mrs on the couch :-/

This was a seatbelt ad from a while back, I liked it, however I don't know anyone who doesn't wear a seatbelt anymore...?

[Coaster]

I really enjoyed this ad. When I first saw it, it made me remember to slow down and enjoy whatever was happening at that moment, regardless that it was about road safety. It's very hard to be truly in the moment and content living in the burbs, working in an office environment, with artificial structures all around, no space, no time.

That's the attraction of classical music also. It isn't full of lyrics and beats. It lets the mind wander, the imagination weave through the chords, relaxes the soul.

[Buller_Scott]

Shakespeare, good post mate. Nothing calms me more when I'm driving than cruise control (101km/h on the Freeway) and listening to Mozart or Vivaldi - the only two classical music CDs I have.

i feel the same way, when im cruising down the freeway at the limit, listening to disturbed/ tool/ machine head/ john mayer.

As long as they stay out of the right hand lane I don't care.

damn fuggin' straight. excluding rush hour, under the limit in the right hand lane should result in a fine.

if they believe the ad will work, then maybe they should depict a guy brushing his teeth with his own doo-doo, punching his kids in the face as his morning greeting, drinking scotch whilst surfing porn with his socks off and his feet up on his desk at work, and stealing a basket of groceries for dinner. then, the message could be "have you ever noticed how when you drive like a f***wit, driving under the limit in the right lane, not indicating, turning right over solid white lines in peak hour and holding up a 200m long queue of traffic, not knowing who goes when at roundabouts... have you ever noticed that life isnt quite as relaxing as it really could be?"