It never ceases to amaze me that pretty much every adult in this country has had a poor experience with sales people in the motor vehicle industry. For such a cut-throat industry, where customer service is often the key determinant in where a vehicle is purchased from, there are still an overwhelming number of vehicle sales staff who are guilty of the worst sins of customer service and stereotyping.
A few of my experiences:
• When the New Beetle Cabriolet was announced at the Melbourne motor show I tried to pre-order one from my local VW dealer. My first telephone call a couple of days after the release received a 'there's no such car' response; when I visited the dealership in person I was told, to my face, that I couldn't afford one (they were over $50k when first released) so perhaps I should look at a cheaper model. Ended up buying from a interstate dealer.
• When looking for a new car for my wife late last year we arranged to drive from Canberra to Sydney to test a demo C63 Estate. After getting to the dealership about 15 minutes ahead of our appointment time we waited nearly 2 hours for the salesman to 'finish with other customers' before getting to us. In the mean time another couple came in, arranged a test drive with another sales person and bought the car before we even realised they were looking at it. We didn't even get a follow-up apology call or a 'can we interest you in anything else' from the dealership. Again we ended up ordering a new C63 Estate, fully optioned, from another dealership.
• Going back a few years, my wife and mother-in-law went to a Holden dealership to buy a new V8 Caprice. After being given a 30-second overview of the car they asked about pricing, and the salesman told them to 'come back with your husband and we can talk seriously'. I thought that level of chauvinism was an urban myth, but sadly it's not.
Bookmarks