The cost makes me LAUGH!!! God knows how most people afford it...

I just bought the following:

1 x Deutsche Vermögensberatung cap
1 x Mercedes Petronas t-shirt
1 x Mercedes Petronas team polo shirt
1 x Mercedes Petronas team button up shirt

Total was $389.80

And Ferrari is more expensive AGAIN!

I don't mind paying it but that doesn't mean it's completely rediculous pricing. It would be interesting to know what percentage of a top team's budget comes from the merchandies.