Originally Posted by
GoldCoastVolkswagen
Hi all,
From a dealers perspective, you need to understand that brokers actually use the dealers to quote for you anyhow. Not only that, you are actually paying in excess of $550 for the brokerage service. So don't forget, when using them, this is built in to the price you are paying. To me, that says that you should be able to source the price $550 better than they can. Generally the people who use brokers, are people who are actually too busy to go out shopping for themselves (doctors etc), hence the convenience of using a broker, and in this instance, they are very handy and do a great job. The reason brokers seem like they get better prices, is that they use certain dealers regularly and in return the dealer gives them a consistant discount, but regardless of this, it ALWAYS comes down to availability and also the current market.. So I am certainly not against the brokers in any way, it would be crazy of me to do so. However, by using them, you don't have the flexibility of finding a 'bargain' on a particular car that a dealer may have in stock. Nor do you get to touch and feel the cars or build a relationship with the dealer you are buying from. As you will read in many of my customers posts, we actually offer a full service to our customers, before, during and after they purchase a car, and therefore if you strike any issues with your car, guess what, the dealer is there to help you. Most brokers would have wiped there hands of you by then, and then send you to a dealer with any issues you may have. Who do you go see when you arrive at a dealership if you don't know anyone? Would you expect to get red carpet service had you not chosen to purchase through them? I'm not saying you won't be looked after, but to have a familiar face and someone who you can lean on, will usually yield you better results.
As far as trade in prices go, we are not out to profit from trading your car in. The wholesalers are there for that. If you are happy with the trade in, chances are we will sell you a car so we do our upmost to ensure you get the best trade in possible. Definitely do your research, but don't use unrealistic websites like carsales as they are usually asking top dollar and are expecting to be offered less. REDBOOK, is always a good indication of what your car is worth as a Trade in.
A few things to remember; there is never a goodtime to buy, dealers are ALWAYS keen to sell cars. Sales are actually a good time to buy, because dealers are actually trying to sell alot of cars as they spend a lot of marketing budget in advertising etc, so they want some return for the outlay.
To summarise, why not build a relationship with a salesperson and a dealership that will look after you now, and in 5 years when you are ready to buy your next car? You will be looked after on price and if you do pay a little more, it will be worth it anyhow in the after service you will receive.
I am quite passionate in our customer service we offer and aim to be No.1 in the country. Even if we never get there, at least our customers a more than happy with our service and in return, will bring their friends and family to buy a car from us, and recommendations are in abundance.
Regards,
Rob McGrail
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