Buy a new AUDI through BMW ???

[spud75]

Was perusing Drive in the Age on Sat 19th March. Looking at an add for Audi Q3 and A3.

When looking at the small print it says Finance from ALPHERA Financial Services (A Division of BMW Australia Finance Ltd.....)

Hmmmm.......

[Sunny43.5]

Not unusual many finance companies are owned by big car dealers and importers .

[woofy]

BMW finance is a pretty well regarded company. I have had friends recommend them and certainly will get a quote from them soon when I sort out my hire purchase.

[spud75]

BMW finance is a pretty well regarded company. I have had friends recommend them and certainly will get a quote from them soon when I sort out my hire purchase.

I am not saying BMW are a bad finance company, I just found it unusual that AUDI would be quoting VW finance as they have done the brand for years, and used to be very competitive.

People can choose whoever they want and what works for them, I just thought it unusual that AUDI wouldnt parthenr with VW Finance initially.

[Amalgam]

I am not saying BMW are a bad finance company, I just found it unusual that AUDI would be quoting VW finance as they have done the brand for years, and used to be very competitive.

People can choose whoever they want and what works for them, I just thought it unusual that AUDI wouldnt parthenr with VW Finance initially.

Most dealers are at liberty to chose any insurance or finance company they like. My guess is that BMW finance is offering the dealer the largest commission. The after sales departments ie: finance, insurance, accessories and servicing is where the profit is. Selling the cars is the entry point or may even be a loss leader, just like petrol stations where the profit is in the groceries.

Most buyers don't have finance lined up and are prepared to accept whatever the dealer can provide to walk out with the car that they have emotionally bonded with.. It is not uncommon for people to haggle long and had over the sales price only to get shafted by the after sales especially finance.

When buying a car you need to separate the 3 distinct parts of the transaction

1/ Selling your current car
2/ Buying the new car
3/ Paying for the new car

otherwise the dealer can confabulate the process and profit handsomely.

[woofy]

Yep dealers use whoever they feel like. I have my own people I use finance with, and if the dealers works out the same or better I would consider it. So far that has never happened.