I've socialised the situation around the tyre shops near where I live. The consensus is "they ****ed up and scratched it with the tyre machine" universally. Each shop is suprised they didn't own it and tried to blame me.
I've arranged to have the wheel repaired via Burwin VW service department's recommended repairer. The whole team there are awesome and I cannot begin to recommend you take your car there enough. It was never really about the money, it's about being treated like a criminal when they are at fault.
I've also written a very polite and succinct letter to corporate head office complaints department enclosed with a copy of the invoice and print shop copies of my pictures. I hope it leads to a positive action from corporate towards this franchise and others do not have to experience this.
Thanks to all for your input.
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