@The_hawk:
We are in complete agreement!! My personal view is that these renewal processes (doesn't matter for what service) are more examples of product value. By which I mean that the ultimate decision turns more on how the consumer values stuff, rather than on it's cost!
There are clearly customers who value their own time more highly than any discount that can be achieved through the effort of seeking competitive quotes.
And for those that are prepared to investigate alternatives, there are a range of different insurance cover terms that are valued differently against varying prices.
Because ultimately value choices are deeply personal decisions, of course it's wrong for anyone to criticize individual outcomes. Nevertheless, I suspect that insurance companies are well aware of of this dynamic and I reckon that they segregate their customer market sectors accordingly.
More importantly, I suspect that the price points in their renewal notices is based on value based profit maximization for the various value-sets (I'm guessing of course).
Ain't nothing inherently wrong with the practice - it's just the way stuff is done in commerce!! However and ironically, the practice does promote a changed response from "sticky" customers to become "un-sticky" customers (like both you and me) - which is a good thing!!
Don
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