I agree KIWI, as you know i have been very opinionated about the brand and its short comings but they are that, personal opinions and are said in full knowledge that anyone who is in a position to take them seriously will never do so.
I guess what Jake02 is saying is not so much about forum users its that they don't let their general audience know and it goes to the heart of what they have done wrong since the day they landed, they have never promoted any of the brands positive attribute well. Most of all they haven't even got branding right, I started a new job last week and a lady in the office is about 10 weeks shy of giving birth to her second. She mentioned cars and asked me what the Golf Wagon was like, i showed here around but she wanted a bigger boot (i have no idea why) mine looked small because i have the hard plastic tray inside.
I asked here what she is looking at and she said Mondeo and Mazda 6, i mentioned Skoda Octavai and Superb and she had NOOO idea. Then a female colleague chimed in with "Stick with the others, at least you know your getting a good reliable car then".
Thats all i ever seem to get from people, Skoda are either a "bad" car or they feel they are a risk and signify no specific value, people just have no idea.
You got to also acknowledge that it has had 3 and now nudging 4 years in OZ and it is going backwards, its quite hard to comprehend given how good they really are. The last 12 months have also seen the Mazda, Hyundai and Great Wall brands (to name a few) grow from between 12-37% respectively in the same time.
I understand your comments on being stuck with old stock but this scenario is very different. The 1.6ltr is not selling at all so what do you do, sit and hope that something that is undesirable becomes desirable or bring out a sure fire winner and cut your loses on the old. Stock is an issue but only because they haven't managed to let the audience know who they are and what they can offer, this is the cross roads now, they have an amazing opportunity to cut their loses on the past write it off as a learning curve and proceed to build the brand accordingly.
Pricing, models and specs are right on track for MY11 and it is now up to them to let people know what they are about and how good these packages really are, otherwise what is the point of even bringing the things in???
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