You've answered your own question & your question has already been answered.
The guys in the tyre shop can only go by the marketing that is fed to them as it's very rare that they get an opportuity to actually sample a tyre & see how it goes - rarely do they get a chance to test real world longevity.
Personally, I used to sell the tyre that sucked the least & gave me the biggest profit margin without pushing the price beyond what the customer could afford. What else can you do when Head Office sends you 100 Eastern Block mud & snow tyres to sell during a Sydney Summer? All you can do is sell them to all the tight-arse ute & taxi drivers & ring around all the trailer & caravan places hoping to palm them off without killing someone.
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