Well you SHOULD start acknowledging the difference, because it DOES affect YOU
A factory option will always be significantly cheaper than a dealer accessory. The reason is that the part installed at the time of build. It means that the cost of fitment is included as part of the 'build cost' of your car, and you don't pay for the 'standard part'. In addition, the cost of the option is reduced by whatever the cost of the standard part was that you're replacing in the build. Also, the shipping all the way to Australia is already paid for in the base cost of your car.
A dealer accessory is fitted at your dealer. That means you've already paid for the cost of the standard item and own that. You have to pay for the fitment (which with some accessories takes significantly longer than if you had it fitted whilst the car was being built). The cost also includes shipping. And the cost is not discounted due to the substitution of the standard part.
I have no idea of the cost of 16" wheels, cause I kinda think why bother, but to use the GTI as an example, the 18" Detroits as a factory option are only $1200 including tyres!
All the dealer accessory 18" wheels are $2,882 to $3730.76 without tyres!
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