Its true that the more options the 'bigger' the discount due to the increased margins, but of course they also get more money out of you.
From my understanding the Corp discount entitles the dealer to a refund from VW Aus how much though I cant say.
For me I think it comes down to the dealer you go to, I took one from stock, Red with only MDI, and added reverse sensors and ended up with 11.7% discount from memory, so pretty happy, and I know elisiX got a great deal on an optioned++ ordered vehicle with no corp discount.
Use the spreadsheet in here to work out what the car costs with delivery etc and then aim for say 10% of total cost in discount, anymore is a bonus.
JLR no finance isnt a plus for a dealer either as they make more money if you finance than if you pay cash, I combined cash down (large amount) with finance to get my deal, not sure if that helped as we didnt go into much detail with financing during negotiations.
I can recommend Beamm at Sutherland McGrath Sydney as he gave me a good deal, and I'm sure there are others here have similar for other dealerships.
Good luck with the wheeling and dealing
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